What does "Make the world a better place" signify in the Manifesto?

The phrase "Make the world a better place" within the Manifesto emphasizes a dedication to social responsibility and community service. This core value signifies that Dutch Bros prioritizes positive contributions to society, striving to create a supportive and uplifting environment for customers and communities alike.

The focus on service to others drives initiatives that aim to have a real impact, whether through charitable efforts, community engagement, or fostering a culture of kindness. It showcases the company's belief in using its business as a tool for good, reinforcing its commitment to making a difference in the lives of those it serves.